Archive: Articles

A mobile OS from a whole new perspective…

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At least, that’s what Apple will tell you if you visit their website today.

But is the impending launch of iOS7 really as big a deal as we’re led to believe? Will it revolutionise your mobile experience? Can your retinas handle the searing brights of the new colour scheme?

These are all important questions which deserve answers… how convenient we have (our versions of ) them then.

At Ionata HQ, Martin and Toby have been running the beta version of the software for some time and have formed some solid opinions about the new direction we’re about to be forced into.

Read on for a blow-by-blow, a mano-a-mano if you like, of how we rate the key features.

Happy Birthday KidStyleFile

KidStyleFile is Australia’s first and best baby and kids blog dedicated to bringing you the news on premium, designer and boutique baby and kids clothes, gear and toys.

To celebrate it’s 5th birthday, Ionata provided KidStyleFile with a fresh new fully responsive web design. Mum’s are busy and increasingly access the site from mobile devices. This year the number of visitors from iPhones and iPads increased to 1 in 3.

The new design makes it easy to get the most out of the site whether you are an smartphone, tablet or desktop computer.

Business + social media != Digitally mature business. But it’s a start.

I like this. It highlights the Ionata value add.

Econsultancy: Forget about social business – become a digital business

Just “doing social” isn’t going to get you all that far but it is the first step in realising that your customers behaviour and expectations are changing. Once you accept that business models need to adapt.

That’s what makes a digitally mature business.

Digital Coaching for Tasmanian businesses

Getting your business online is vital to take advantage of the growing digital economy but knowing where to start can be difficult.

Search engines, social media, buzzwords! It can all seem a bit daunting.

The Department of Economic Development, Tourism and the Arts is running a Digital Ready program to help Tasmanian businesses improve their digital literacy and engage with their customers via the web.

Ionata Lead Consultant Oliver George will be one of the Digital Coaches providing coaching to businesses in the Hobart area during September and October.

This is a great chance to get some great advice and hands on support to improve your website or get online.

There will be a workshops around the state in August for interested businesses so head along to find out more about it.

Download more details about the Digital Ready workshops

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